Murra Indigenous Business Masterclass 2015

Murra Indigenous Business - Iscariot Media - Indigenous Creative Agency.

It’s been a week since I’ve returned from Melbourne, and I’m still reeling from all the fantastic content we have been given. I am so grateful to have been accepted into the fourth class of the Murra Indigenous Business Masterclass at the Melbourne Business School of the University of Melbourne.

Ever since returning home my head has been filled with different ways of seeing my own business and the what, why and how we do what we do.

The Masterclass is divided into three residentials of four days each. The first two days were focused on strategy, and decision making processes, while day three and four were devoted to marketing.

It’s going to take a bit of time to absorb everything I’ve learned, and even longer to being to redefine / refine my existing practices.

I thoroughly recommend the Murra Business Masterclass to all Indigenous businesses, regardless of where they’re at in the lifecycle of their business.

I also recommend the program to the Indigenous not for profit sector, particularly those organisations who are moving into social enterprises. In South East Queensland we’ve had a few discussions with organisations who are actively seeking to develop social enterprises as part of their core business. The value of Murra could see a much surer future of thriving Indigenous enterprises that are self-sustaining and operating well clear of unreliable government funding.

A big thank you to the amazing Dr Michelle Evans for being the catalyst for the growth of Indigenous business in Australia.